· Collaborate on the creation of action plans related to the digital strategy
· Manage Database and guarantee digital reports are working perfectly
Follow up & execute initiatives, action plans, tactics related to digital strategy.
· Extract and compile metrics from various sources and systems.
· Perform content audits on digital listings including social media and paid advertising helped by our Digital Agency
Identify which digital campaign are not working and create plans to improve them.
· Learn, Coordinate, implement and optimize on-going demand generation campaigns across Digital channels (SEM, SEO, content, display, social, programmatic advertising) with all the support from the digital manager + digital agency
Manage a large number of campaigns at the same time.
Understand Digital Marketing platforms and how specific ads will engage our target audience.
Report on key metrics, analyzing and interpreting trends and providing actionable insights based on available analytics data.
Marketing, Design or Graphic design, Advertising.
· Interpersonal: handling pressure, adaptability, collaboration and solution oriented
· Professional: presentations, work ethic, content strategy and social media management.
· Creative: creativity, content marketing,
· Technology: Windows PC, Internet usage, Search Engine Optimization (SEO)
· Professional tools: dropbox, Excel, Power Point, Word and SAP (preferred).
· Sales and Marketing: Digital marketing.